What is SEO? It is the process of trying to maximise the amount of visitors to your website to improve page ranking in search engine algorithms.
Can SEO deliver more traffic to your website? It can. The number of visitors to a website is a common measurement a lot of SEO agencies will use it as the primary goal of providing SEO services to your business.
Should SEO be included in your online marketing strategy? Yes definitely, SEO principles need to be followed in order to optimise your website ranking in search engines. Good SEO and content creation for your website are the two most cost effective way to build long term relevant traffic growth.
What SEO is included in a Webmachine? Webmachines are developed using the following SEO principles to perform well in search engines.
Good to know! You can spend a lot of money paying SEO agencies to increase traffic to your website but beware it might not benefit your bottom line if the extra traffic is not relevant to your business and does not convert to genuine leads, enquiries or customers.Just as you can attract more visitors using PPC (Pay Per Click) advertising, spending your budget on SEO for increased traffic is a form of short term rented advertising. Once you stop paying the SEO agency or PPC advertising fees the extra traffic will fall away. A smarter way to grow quality traffic over time is to create regular original content for your website. Website content is an asset that will continue to work for your business for the long term.